by Antonio on 03/05/10 at 11:51 am
No Fail Whale for these Restaurants
Twitter, has revolutionized the restaurant industry. Twitter is a free service that chefs and restaurateurs have found to be an extremely useful tool. It is a free micro blogging site that allows its users to send and read messages known as tweets. A tweets is a post of up to 140 characters that is displayed on the restaurant’s Twitter page and seen by people who follow it.
Savvy restaurants know they can tweet anything they wish to convey to their followers. Restaurants and chefs have been known to tweet daily specials, wine dinners, free offerings, changes on their wine lists, special recipes, tweet props to their staff and even enlist the twitter crowd to find new employees.
This month alone, 50 million tweets went out to followers. Tweeting is free and effective. Smart restaurants understand that Twitter is a great way to engage clients and build loyalty; a way to make them feel like family. When we asked Sondra Bernstein (number 28 on our list, and master restaurateur) about Twitter she told us: “I feel that I am able to be in constant touch with our guests, friends and fans even when I am not in the restaurant. So many of the Social Media tools are amazing and Twitter has its special place for being personal, instantaneous and fun! What I struggle with is being able to read all the wonderful tweets by all the people that I follow – the more there are the harder it is to keep up!”. Sondra’s is the perfect outlook and the perfect way to utilize this amazing tool.
We’ve put together a list of 100 restaurants, chefs and restaurateurs who understand engagement and utilize Twitter to its full potential. The tweets we’ve highlighted show how these restaurants get people off their laptops and in their doors. Some of the best tweets have nothing to do with food. Instead, these tweets are fun, candid and honest and end up cementing the bond between the restaurant and their clients.
100. Allegreti (New York, NY): 90 followers, 33 tweets.
“Alain Allegretti – Nice native, Chef and Owner of Allegretti Restaurant in New York City”. @FriendsEat
Best Tweet: To raise money and support for the devastation in Haiti, Allegretti is participating in “Dine Out For Haiti” on… http://bit.ly/6p7Pkd
99. Le Meurice(Paris, France): 109 followers, 28 tweets.
“Located at the front of the Tuileries Garden, Le Meurice is the place where the splendours of 18th century architecture meet the latest in contemporary chic”. @FriendsEat
Best Tweet: The world’s best receptionist is at Le Meurice! http://bit.ly/4UNsBR
98. Herbstreet (Dublin, Ireland):184 followers, 133 tweets.
“Restaurant at Hanover Quay in Dublin Docklands” @FriendsEat
Best Tweet: is looking for a part-time waitress/waiter to join our team. If you’re interested or know anyone who is, call in… http://bit.ly/71j95x
97. Teatro (Boston, MA) 202 followers, 202 tweets.
“Acclaimed Best of Boston Italian Restaurant in the Boston Theater District” @FriendsEat
Best Tweet: The Cavalera: @BeijaCachaca, Mionetto Prosecco, fresh lemon, natural sugar
96. OM Restaurant (Cambridge, MA): 206 followers, 176 tweets.
Best Tweet: We’ll be open throught he storm! Come warm up with a Beef Noodle Bowl; star anise broth, rice noodles and sprouts!…http://bit.ly/dtizXf
95. Square One Bistro (Bryan, TX): followers, tweets.
“Local Flavor in Downtown Bryan” @FriendsEat
Best Tweet: Our first bar customers! http://bit.ly/cUnGeZ
94. The Reserve (Washington DC): 213 followers, 168 tweets.
“Restaurant. Wine. Lounge” @FriendsEat
Best Tweet: Thank You to all those who came out to Reserve Wednesday last night. Big thanks to @benyblaqent @BenyBlaq @CMbengue@JayBeezy06 @itzkwam
93: Woodman’s of Essex ( Essex, MA): 232 followers, 117 tweets.
“We invented the fried clam!” @FriendsEat
Best Tweet: Gluten free? What does it mean? Where can you go out to eat if you have a wheat intolerance? This website has… http://bit.ly/bq9qKY
92. Policy Resto-Lounge: (Washington, DC) 236 followers, 160 tweets.
“Truth. Love. Liberty” @FriendsEat
Best Tweet: Gearing up for this weekend and next week….Who really believes its going to snow tonight??? #FAIL…there will be no snow HOPEFULLY
91. Spina Restaurant (New York, NY) 241 followers, 91 tweets.
“Spina is an Italian Fresh Pasta House in the East Village NYC, serving fresh handmade pasta. Join us for a taste of Italy in New York City.” @FriendsEat
Best Tweet: Come to Spina’s latest mystery dinner on Wednesday, October 14 to win prizes and gift certificates. Enjoy 4 courses…http://bit.ly/FSq8M
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- Weekly Twitter Updates for 2009-07-19
- 25 Foodies to Follow on Twitter
- Weekly Twitter Updates for 2009-05-03
- Weekly Twitter Updates for 2009-06-07
- Weekly Twitter Updates for 2009-03-01
