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Ronald McDonald to Retire?

  • Spence Cooper
  • April 9, 2010

Ronald to retire?After nearly fifty years of peddling lies, deception, giving fast food coupons of death and fat fried plastic happiness to sinless children at schools, churches, hospitals, parks, playgrounds, colleges and airports, an informed and outraged public is ready for Ronald McDonald to retire.

A rare alignment of activists including health professionals, well-known citizen groups, and concerned parents demand that McDonald’s bogus “Chief Happiness Officer” be removed as spokesman from the nation’s largest restaurant chain, and the #1 marketer of unhealthy food to kids.

Corporate Accountability International recently staged protests at nearly two dozen McDonald’s restaurants and colleges across the country, where savvy consumers signed Ronald McDonald retirement cards. Nearly half of Americans polled want the kid-manipulating, “hamburger happy” sociopath to go into hiding and retire.

Oh, sure, to the throngs of innocent children and the nutritionally illiterate, Ronald McDonald is nothing more than a pleasant, fun-loving Happy Meal salesman dressed in a bright clown suite. But there’s a seedy corporate underworld McDonald’s doesn’t want you to know.

For a startling journey beneath Ronald’s circus act veneer, we highly recommend reading the superbly well-researched expose, “The Case for Ronald McDonald’s Retirement”, where you’ll discover that Ronald McDonald is anything but a carefree clown, instead he is a wicked parasitic monster whose sole created purpose is to absorb our childrens’ minds and use their bodies as a host — for life.

” We have living proof of the long-lasting quality of early brand loyalties in the cradle-to-grave marketing at McDonald’s. We start taking children in for their first and second birthdays, and on and on, and eventually they have a great deal of preference for that brand. Children can carry that with them through a lifetime”

-James McNeal, children’s marketing expert, author of Kids As Customers.It’s important to note that the rates of diet-related disease like type 2 diabetes have risen commensurate with the growth of the entire fast food empire, “and are increasingly affecting children at younger and younger ages. In the past 30 years, the percentage of obese children has tripled in children ages 2 to 5, and quadrupled in children ages 6 to 11.” McDonald’s has paved the profitable high-fat highway for all the purveyors that followed.

As a result, McDonald’s and their fast food offspring, are the leading salesman for the entire industrial food system at large. “More sales means big returns for Cargill and Tyson’s factory farms, Archer Daniels Midland‘s high fructose corn syrup processing plants, and Monsanto’s pesticide production facilities.”

Bye, Ronald!In 1963, McDonald’s opened its 500th restaurant. Also in that year, Ronald McDonald, originally played by actor Willard Scott, was created to instill brand loyalty in young children. Bear in mind that McDonald’s not only pioneered the science of marketing directly to children, they’ve transformed their mind controlling enterprise into a staggering $17 billion a year propaganda machine.

The Frankenstein clown creation of Ronald McDonald is “the face and a driving force behind an epidemic of obesity and diet-related disease that costs well over $147 billion a year in the U.S. alone.” Dear Ronald’s mission is part of a shrewdly orchestrated strategy to bypass what McDonald’s marketers called the “Gatekeepers”, the parents of their true target — children.

But McDonald’s Corporation Founder Ray Kroc doesn’t just want our children, he wants their parents and grandparents. “A child who loves our TV commercials and brings her grandparents to a McDonald’s gives us two more customers,”said Kroc.

McDonald’s Corporation sends Ronald to schools as a “health ambassador”to build brand trust among parents by alleviating their concerns about McDonald’s products. But “for all the talk of health and healthy choices, like chocolate milk and apple slices in caramel dipping sauce, all the promotions aim to bolster sales of McDonald’s bread and butter: its burgers, fries and soda.

A McDonald’s spokesperson recently had the gall to tell the Chicago Tribune that Ronald McDonald promotes an active lifestyle. That’s like a drug pusher selling crack to kids in one hand and vitamins in the other.

Ronald deserves a speedy retirement. The rates of diet-related disease are increasing at a staggering pace. To send Ronald packing, click here to give to the retirement fund to help Ronald hang up his ole red shoes.

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