Caffeinated Beef Jerky is New Energy Food

by Susan Davis on 04/11/09 at 12:26 pm

It will make you Perky

The first performance-enhancing meat product is now available for those looking for a little pick-me-up. Perky Jerky is an invigorating product that combines premium strips of peppered beef with a boost of caffeine. Each package contains roughly the same amount of caffeine as found in two cans of an energy drink. With just 90 calories and 22 grams of protein, Perky Jerky can be a healthy, low fat snack.

In development for more than three years, Perky Jerky is the brainchild of Brian Levin and Matt Keiser, college friends who accidentally discovered the usefulness of caffeinated beef when an energy drink spilled on some beef jerky during a ski trip.   After tasting the doused jerky, they discovered it became more tender and flavorful, and the idea for Perky Jerky was born.

Perky Jerky is the first energy jerky to be approved by the United States Department of Agriculture. It is made from all-natural meat (no synthetic hormones) and the caffeine is derived from the Brazilian guarana plant.

“We chose Guarana because of its smooth, reliable and predictable energizing properties. It’s an all natural way to give an energetic punch to the tender, peppered beef that we use to make Perky Jerky,” said Levin in a press release.

A percentage of the profits from Perky Jerky will be donated to help advance research in the area of Down Syndrome and Duchenne Muscular Dystrophy. Levin has seven-year old triplets, one each affected by these conditions.

I wonder if the makers of this product have considered releasing Perky Turkey Jerky in time for Thanksgiving?